About Me

Lucas Chiavegato

Primary and Secondary School Nuevo de Las Lomas
First Certificate and TOEFL
Graduated from UADE in 2001 Bachelor of Marketing.
Master in Finance UADE 2003

COMMERCIALIZATION100%
MARKETING STRATEGY90%
INTEGRAL COMMUNICATION80%

Experience

  • Ugly Dolls

    May 2019

    Event organization

    Ugly Dolls Event supervision and organization - DOT Shopping.

  • Freddo

    October 2017

    Strategy and Execution

    Supervision and assembly "Opening of 8 stores of the Freddo chain".

  • Oil Combustibles

    July 2017

    Strategy and Execution

    Design, creativity and supervision of Tour Oil Combustibles.

  • Mc Donald's, illy y Friar

    June 2017

    Strategy and Execution

    Creativity activities, development and implementation of marketing actions for Mc Donald's, illy and Friar.

  • Mc Donald's y Medife

    June 2017

    Strategy and Execution. Event organization

    Activation at Mc Donald's event and Medife development.

  • MCD y Elanco

    January 2017

    Strategy and Execution

    Design, supervision and adaptations of MCD murals.
    Various presentations MCD and Elanco.

  • McDonald's

    2016

    Strategy and Execution

    Design, applications, implementation and supervision of the Mc Café Frappé campaign
    Creativity, supervision for the mc happy day
    Various presentations for Mc Donald's of campaign changes.

  • Baby Cottons, Nestle y Mc Donald's

    2015

    Strategy and Execution

    Commercial advice Baby Cottons
    Dolce Gusto Action (Nestlé)
    Design, art and creativity of action Purina (Nestlé)
    Supervision, design and assembly of GPPP and 5K MCD (Mc Donald's).

SERVICES

Market Studies

A market study is a review made by companies in a niche market, to determine how viable it is and how convenient, therefore, it would be to invest their money in developing it.

Analysis and Reengineering of Administrative Processes and Circuits

Reengineering consists of creating sequences and processes to establish, establish and regulate new ways of managing the administrative processes of a company. The objective of reengineering is to change the conception of business through analysis and radical redesign of the economy.

Analysis of Products and Services

Product analysis refers to the detailed study carried out on a product. This helps to better understand its characteristics, its operation and its behavior within the market.

Marketing Campaign Planning, Development and Strategies

Marketing strategies are all those activities that seek to help you achieve your commercial objectives, whether they are to increase sales, get more leads or increase engagement, among others.

Pricing Policy

Price policy is a set of principles to establish a certain value for goods and services. It's a marketing tool that influences the success of sales and the positioning of the company.

Distribution and Logistics Channels

The logistics carried out in the distribution channels refer to the activities set up that aim to help the brands in the administration, production and veins of their products.

Integral Communication: Advertising, Communication and Image, Public Relations

The concept of integral communication consists of the joint action and well planned a series of communication efforts, tactics, actions, strategies and products. In general, this type of communication is a link between the company, its clients and its potential clients.

Competition Study

The competition analysis is a study of the situation of a company (existing or in the process of creation) in its market environment to determine the intensity of competition. Therefore, it is essential to conduct a competitor analysis before launching a new product or service.

SWOT Analysis

SWOT analysis is a tool designed to know the real situation of an organization, company, or project within the market. It consists of making a list with the strengths, opportunities, weaknesses and threats, to facilitate future decision-making.

How We Work?

01.

We define a Goal

We meet with the client to understand their problem and define a realistic short-term and long-term goal.

02.

We think of a Plan

Based on our experience, we analyze different alternatives and propose solutions according to the problem detected, thus generating added value to your operation, reducing times, increasing efficiency and improving the quality of your processes.

03.

We Execute and Refine

We develop a roadmap, schedule of activities, milestones, deliverables and objectives to be met, accompanied by support programs, development, maintenance and future improvements.